{"id":8047,"date":"2024-05-24T17:15:19","date_gmt":"2024-05-24T15:15:19","guid":{"rendered":"https:\/\/ekingune.com\/?p=8047"},"modified":"2024-05-24T17:56:41","modified_gmt":"2024-05-24T15:56:41","slug":"ia-komunikazioaren-dimentsio-berriak-mktday-2024an-ezagutu","status":"publish","type":"post","link":"https:\/\/ekingune.com\/eu\/ia-komunikazioaren-dimentsio-berriak-mktday-2024an-ezagutu\/","title":{"rendered":"IA Komunikazioaren Dimentsio Berriak MKTDay 2024an Ezagutu"},"content":{"rendered":"<p>Joan den maiatzaren 24an, MKTDay-ren VIII. edizioa ospatu genuen S.D. Eibarren instalazioetan, Ekingunek antolatuta, eta marketin eta komunikazioaren arloko profesionalik nabarmenenak bildu zituen. Aurten, gai nagusia Inteligentzia Artifiziala (IA) izan zen eta nola ari den komunikazioaren esparrua eraldatzen.<\/p>\n<h4>Jardunaldiaren Laburpena<\/h4>\n<p><strong>1. IAren joerak:<\/strong> Imanol Ter\u00e1n, estrategiako adituak, erakutsi zigun nola ari den inteligentzia artifiziala iraultzen komunikazioaren eta marketinaren modua. Mezuak pertsonalizatetik lanak automatizatzera, IA-k aukera ugari eskaintzen dizkie enpresei.<\/p>\n<p><strong>2. Tresna Berritzaileak:<\/strong> Saioan zehar, Synthesia eta Descript bezalako tresna berritzaileak aurkeztu ziren. Tresna hauek edukia modu automatizatuan sortzea errazten dute eta marketin arloko profesionalei denbora eta baliabideak aurrezten laguntzen diete. Synthesia, adibidez, avatar digitalekin bideoak sortzeko aukera ematen du, eta Descript-ek audio eta bideoa modu intuitibo eta eraginkorrean editatzeko aukera eskaintzen du.<\/p>\n<p><strong>3. IAren Etika eta Gobernantza:<\/strong> Beste puntu garrantzitsu bat IA modu etiko eta arduratsuan erabiltzea izan zen. IAren gobernantza funtsezkoa da teknologia hauek modu justu eta garden batean erabiltzeko, erabiltzaileen pribatutasuna eta eskubideak babestuz.<\/p>\n<h4>IA-n Prestakuntza Praktikoa &#8211; Gorde Data!<\/h4>\n<p>Irailaren 19an, 9:00etan, IA-n prestakuntza praktikoa egingo dugula iragartzeko plazerra dugu. Saio hau IA tresnen erabileran sakontzeko diseinatuta dago eta zure negozioaren egunerokoan aplikatzeko moduak erakutsiko ditu. Ez galdu! Izen-ematea laster izango da eskuragarri gure webgunean.<\/p>\n<h4>Ondorioa<\/h4>\n<p>MKTDay 2024 ikaskuntza eta networkingez betetako ekitaldia izan zen, eta argi utzi zigun inteligentzia artifiziala dela komunikazio eta marketinaren etorkizuna. Bertaratu ezin izan bazinen, gonbidatzen zaitugu gure YouTube-ko canalan ikustea.<\/p>\n<p><iframe loading=\"lazy\" title=\"VIII. MARKETING DAY\" width=\"1100\" height=\"825\" src=\"https:\/\/www.youtube.com\/embed\/ywwSuvb69xw?start=1049&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Eskerrik asko parte-hartzaile guztiei eta hurrengo edizioan ikusiko dugu elkar!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Joan den maiatzaren 24an, MKTDay-ren VIII. edizioa ospatu genuen S.D. Eibarren instalazioetan, Ekingunek antolatuta, eta marketin eta komunikazioaren arloko profesionalik nabarmenenak bildu zituen. Aurten, gai nagusia Inteligentzia Artifiziala (IA) izan zen eta nola ari den komunikazioaren esparrua eraldatzen. Jardunaldiaren Laburpena 1. IAren joerak: Imanol Ter\u00e1n, [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":8045,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[100,126,132],"tags":[],"class_list":["post-8047","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekingune-eu","category-marketing-day-2","category-marketing-day-eu"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Ekingunecontrol\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/ekingune.com\/eu\/ia-komunikazioaren-dimentsio-berriak-mktday-2024an-ezagutu\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<script type=\"application\/ld+json\" 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